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A valuable tool for conveying value chain success stories, this unique DVD set includes interviews with value chain participants from around the globe. Case studies feature several sectors: Bakery - wheat/bread; horticulture - apples, strawberries, potatoes, tomatoes, Saskatoon berries; red meat - lamb, pork. Additional descriptions of successful value chains, given by people integral to their success, include beef and potted plants.
Enabled through industry and government sponsorship, the DVD also contains an extensive workbook, designed to provide viewers with a better understanding of the benefits gained by applying value chain management techniques to their business situations.
"I purchased the Value Chain Management DVD set and am very impressed. These case studies are excellent learning tools for value chain managment."
Cheryl Davie, Agricultural Marketing Consultant
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